Philadelphia Growing in PopularityJuly 21, 2014 | by Brooke Willmes
Philadelphia has come a long way in the last ten years. We have seen more young professionals move back to the city in areas such as Northern Liberties, Fishtown, Rittenhouse, and Graduate Hospital. We are of course America’s original start up city and we have been a city of makers and doers throughout our history. Philadelphia is now, more then ever, more popular with international visitors as well. The Philadelphia Convention & Visitors Bureau has been marketing the city for the last ten years and has been keeping records of travel statistic. In 2002, Philadelphia was only the country’s 21st most visited city among international visitors and since then it has sky rocketed to number 13. Last year Philadelphia was 14th and saw 13 percent increase in visitors this year helping it reach to number 13 in the country’s most visited city. One reason for the increase in international business can be the efforts of PHL: Here For the Making campaign. They have been traveling through Western Europe emphasizing Philadelphia’s business and educational opportunities. It is not just our internationally renowned murals, restaurants, historic buildings, and neighborhoods that have made Philly an international mecca, it has been our continued emphasis on science, engineering, technology and innovation that has people all over the world thinking Philly. Comcast’s new tower the Comcast Innovation and Technology Center will strive to keep our students over at UPenn, Temple, and Drexel from leaving to cities like New York and LA with a state of the art tower that will combine spaces for high tech research and development with restaurants, gardens, fitness facilities and a significant public reception space. Home grown talent as well as bringing international talents to Philadelphia is one of the key marketing campaigns PHL has been using to promote Philadelphia. Of course there is more work to be done but we can certainly say that we have a lot of great things to look forward to in the future of Philadelphia.